Knowledge Ridge

Expert Views

Delivering Insights

Our Expert Views content provides the ideal narrative for businesses, subject matter experts, and those interested in the expert network industry's latest trends and talking points. These in-depth perspectives cover various industries, business verticals, sectors, and regions, supporting our global clientele.

Fundamentals Of Sales – Part 1
25 Aug 2023

Fundamentals Of Sales – Part 1

Pappan_Majumdar

The Walt Disney Company

This article explores the fundamentals of sales, essential traits of successful salespeople, honest communication, building client trust, and practical strategies for relationship-building, pitching, and adapting in a dynamic field.

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07 Aug 2023

SEO Trends in Healthcare and Pharma

Robert_Izquierdo

Lead Global Omnichannel Marketing Strategist & Data Analytics Architect (Mar 2024 – Present); USA

This article examines top SEO trends in healthcare and pharma, including IoB, voice search, customer journey mapping, and E-E-A-T, offering strategies to boost digital visibility and patient engagement.

The True Scope of UX Engineering
19 Jul 2023

The True Scope of UX Engineering

Pravin_Dhayfule

Founder and Digital Technology Innovation Consultant (Jun 2023 - Present); India

This article dispels myths about UX Engineering, emphasizes its holistic impact beyond UI, and explores how AI/ML-driven research, testing, and personalization drive sustainable, user-centric innovation.

Digital Trends For A Post COVID World
20 May 2022

Digital Trends For A Post COVID World

Abhishek_Shetty

Head - Brand Marketing, Content Marketing & Communication (Feb 2021 - Jan 2023)

Video, search, and gaming are no longer future trends—they’re today’s growth engines. Learn how the pandemic fast-tracked digital adoption and why your marketing strategy must evolve now.

Haryana DoT Cuts 4.27L Fraud SIMs, Hits Mewat Cyber Crime
10 Feb 2022

Haryana DoT Cuts 4.27L Fraud SIMs, Hits Mewat Cyber Crime

Naveen_Jakhar

Assistant Director General

India saw 50,035 cybercrime cases in 2020, 60.2% linked to fraud. To fight misuse, Haryana’s DoT used AI to disconnect 4.27 lakh fake SIMs in Mewat, boosting digital security and furthering Digital India goals.

The Chronicles Of - Change Of Guard At 3GPP
13 Jan 2022

The Chronicles Of - Change Of Guard At 3GPP

Prakash_Sangam

Founder & Principal (Aug 2018 - Present)

The 3GPP leadership race concludes with Qualcomm’s Dr. Wanshi Chen elected as TSG‑RAN Chair, steering 5G’s evolution into new industries. Discover how his proven 3GPP experience, bold vision, and technical leadership will shape global wireless standards and set the stage for an eventual 6G future.